Extension on lead acid accumulators or lithium rechargeable batteries Coursework

Extension on lead acid accumulators or lithium rechargeable batteries - Coursework Example Introduction Rechargeable batteries such as lead acid accumulators and lithium accumulators are applied in number of operations. For example, lead acid accumulators are mainly used to start engines such those of cars and motorcycles among others. They are also used to store solar energy in situations where solar panels are used as sources of energy. Regardless of the fact that they are widely used in the above mentioned operations, none of these lead acid accumulators has been incorporated with instruments (pre-installed meters) such as ammeters and voltmeters that show amount of power (amount of available current or voltage respectively) that is available (Benson 2006). This has forced users of these devices use external voltmeters or ammeters to measure amount of voltage or current that is available respectively. Also, during charging operations these accumulators are not able to show whether they are fully charged or not; this may lead to overcharging and consequently reduction in life of the accumulators (Benson 2006). It is, therefore, important that these accumulators be fitted with pre-installed meters (ammeters and voltmeters). ... This will be possible since the proposed product will be fitted with a screen or analogue indicator that is capable of showing amount of charge available in an accumulator and the level of charge while the accumulators are undergoing charging operations. This paper, therefore, has proposed extension on Rechargeable batteries such as lead acid accumulators and lithium accumulators. The extension is such that the newly produced lead acid accumulators and/or lithium accumulators are fitted with instruments capable of measuring levels of both available current and voltage. These instruments maybe ammeters or voltmeters (they may also be either digital or analogue provided the required information is displayed effectively). The proposed extension is expected to enable users know whether their accumulators are charging or not or whether they are full while being charged on or not. Analysis of the market Whenever any new product is to be released into the market for the customers, an extens ive and detailed market research should be carried out. It is normally carried out in order to make informed decisions regarding what the customers want, and how they would view the proposed modification (Cole& Kelly 2011). If a product is released into the market without necessarily carrying out proper market research, problems that would have been avoided may affect the market as well as sale of the product; thereby impacting negatively on the producers of the product (Anderson 2007). Therefore, carrying out market research is imperative when a new product or a modified product is to be released into the market. The data that may be collected during market analysis include: how the customers would perceive the modified product, the current market size of the current

Different Marriage or Wedding Practices in Countries Essay Example for Free

Different Marriage or Wedding Practices in Countries Essay I. Africa: 1. In some African tribes, the bride and groom have their wrists tied together with cloth or braided grass to represent their marriage. 2. To honor their ancestors, some Africans pour Holy water, or alcohol, onto the ground as prayers are recited to the ancestral spirits. 3. The bride wears a veil made of plaited hair which represents reserve. 4. The people present wear traditional regional costumes. 5. The couple jumps above a brush covered with flowers, which symbolizes the starting of domestic life. 6. The Kola nut is most often used for medicinal purposes in Africa. It is also essential in most African weddings. The Kola nut symbolizes the couples willingness to always help heal each other. In Nigeria, the ceremony is not complete until a kola nut is shared between the couple and their parents. II. Arabia: 1. Traditionally, marriage was between paternal first cousins or other patrilineally related kin. 2. It was customary for potential spouses not to meet before the wedding night, and marriages had to be arranged by fathers, mothers, and other relatives. These practices are changing slowly and unevenly, but the tendency is toward fewer close-cousin marriages and for the couple to communicate with each other before the wedding. 3. The bride wears an elaborate veil and gets her hands and feet decorated with a drawing made with alhea (henna). 4. During the reception, men and women stay separated. 5. Men are allowed to have four wives at a time as long as they can treat them equally, but polygyny is uncommon in most of the population. Marriage is considered a necessary part of life, and almost all adults marry III. Caribe and Burmuda: 1. The bride and groom show off their finest clothes for the entire village. 2. There’s no need for a best man at an Island wedding. 3. A typical wedding feast features curried goat and spicy chicken jerky 4. The traditional wedding cake is a â€Å"Black Cake† with the recipe handed down from mother to daughter for many generations. The cake is traditionally served with a Hard Rum Sauce and all of the dried fruits are soaked in rum in a crock pot for anywhere from two weeks to one year. 5. Calypso music is played. 6. In the Bermudas people plant a tree for prosperity. IV. China: 1. Auspicious days are subject to interpretation by fortune tellers that perform the analysis based on one’s birth date (day and hour) after consultation with the Chinese almanac. It is said to be the oldest continuous publication known. 2. In the Chinese community it is considered bad form if an individual consults the almanac and performs a self analysis. That is why a fortune teller or Fung Suey [Feng Shui] expert is consulted. 3. The 15 day period from the middle to the end of the seventh lunar month is considered inauspicious because that is time of the Hungry Ghost Festival when the gates of Hell are opened and the lost spirits are allowed to wander the earth. They should not be invited to the wedding! 4. Decorations and gift wrappings are red as this color (and gold too) symbolizes happiness and wealth. 5. There are always rockets acting as protection against bad spirits. 6. The bride changes her dress three times during the wedding ceremony. V. England: 1. The familiar tradition of a flower girl throwing rose petals as she passes down the aisle before the bride is a reminder of days gone by when the bride walked to the church with her maids in waiting. Leading the procession was always a young girl throwing flower petals along the lane, so the brides path through life would be happy and laden with flowers. 2. The couple walks toward the church with their wedding procession over a path of orange blossoms. 3. Something Old Something New Something Borrowed Something BlueAnd a Silver Sixpence in Her Shoe! This good-luck saying that originated many years ago in the Victorian era. 4. Most of the brides wear a horseshoe on one of their arms decorated with lace as an amulet. 5. The fruit cake is covered with marzipan. The upper section (baptism tart) is kept until the first child is born. VI. France: 1. A traditional French custom for the groom to call on his future bride at her home on the morning of their wedding. 2. In a church filled with incense and flowers, the couple stands beneath a silk canopy. A predecessor of the veil, a square of silk fabric, carre' is held over the head of the bride and groom as the couple received the priests final blessing. They were designed to protect the couple from descending malice. The same veil is used for the baptism of their new born child. 3. The bridal portion is put in the nuptial wardrobe, hand engraved with symbols of health and prosperity. 4. The couple drinks from the traditional wedding cup. 5. All decorations are white, and laurel leaves are spread out of the church when the nuptial couple departs. 6. On the wedding night, pots and pans are drummed to disturb the couple. The groom invites jokers in and some refreshments are offered. VII. Germany: 1. During the engagement period both the bride and groom wear a ring on their left hand. After the wedding they wear the wedding ring on their right hand. Usually the rings are gold with no diamonds. 2. Germany brides wear either very short trains or usually none at all attached to their wedding dress. If veils are worn they are of fingertip length and typically never worn over the face 3. The groom usually wears a black suit or a smoking jacket (dinner jacket) 4. Some weeks before the wedding the groom and his male friends go to a Kneipe (pub) to drink and have fun for his last time as a single man. 5. Before a church wedding the bride and groom will have been married in the Standesamt (Registry Office) by a registrar which is most often in the Rathaus (town hall). A witness is needed for the bride and also for the groom. 6. At a party on the evening before the wedding plates and dishes are smashed to scare off evil spirits. Only china can be used. Anything else would bring bad luck. The bride and groom have to clean up everything. This is to indicate that they can work together. 7. Together, the bride and groom will enter the church and walk down the aisle. Because it is not legal to have only a church ceremony, the couple will have already been legally married by a Standesbeamte. 8. As the couple walks to the wedding car, fir boughs are laid along the path to pave their first newlywed steps with fresh greenery to symbolize hope, luck and fertility. 9. On the day of the wedding, the guests go to couples house. VIII. Greece: 1. Before the wedding, tradition in Greece is to have your â€Å"Bed† made before groom actually sleep in it with the new spouse. During this ceremony, the bed is â€Å"made† with hand-knit linens and then adorned with Koufetta – almond candies, rose petals and, of course, money from friends and family for good luck. 2. When attending a Greek wedding, guests might wear a small â€Å"Eye† to ward off evil and keep the Bride and Groom protected from bad luck. 3. Greek Brides often put a lump of sugar in their glove for a â€Å"sweet† marriage. 4. Nowadays, after the wedding ceremony, guests are offered bombonieres. These delightful gifts of sugar-coated almonds are wrapped in net and attached to a small memento of your wedding. 5. Another hallmark of modern weddings is the wild and deafening loud concerto of automobile horns before and after a wedding ceremony. 6. In the reception a dance with handkerchiefs (Kaslamantiano) is enjoyed by all while stuf fed grape leaves, lamb skewers, and wine are served. 7. During the ceremony the groom is asked to honor the bride and she slightly touches him to put emphasis. IX. Italy: 1. A traditional Italian proposal begins with a romantic serenade. 2. Brides to be and their families gathered a dote or dowry of household goods and clothing in hope or marriage chests. This was often augmented with money or property. 3. In southern Italy, wild bachelor parties are uncommon as are raucous gatherings for the ladies. 4. Italian bride wears a white gown and veil. The white dress symbolizes purity while the veil, sometimes torn for luck, prevents the groom from clearly seeing the face of his intended before the ceremony, and thereby bringing bad luck upon the couple. 5. Almonds covered with caramel symbolize the joys and sadness of marriage. Sometimes the couple is pelted with sugared almonds. 6. In the reception, everyone enjoys the traditional dance called the Tarantella. X. Japan: 1. Sake Ceremony known as one of the oldest traditional Japanese wedding customs, san-san-kudo, or sharing of sake is still performed today. 2. In Japan, brides may wear a colorful silk kimono or a shiromuku, a formal gown passed down over the ages and still used today as traditional bridal dresses. Some Japanese brides choose to wear a modern wedding gown. 3. The bride wears an elaborate white silk dress, various adornments, and a special wig. 4. In the reception theres a dedication and some speeches, and the honored guests tell stories about the couple. 5. Kiogashi (colored sweets with flower shape), indicate that this is also a party. 6. Red is the funny and lucky color. XI. Korea: 1. In Korea, the marriage between a man and woman represents the joining of two families, rather than the joining of two individuals. 2. Before a Korean bride may be married, she must take part in the traditional Introduction ceremony, where she is accepted into the grooms family. In a private ceremony, the grooms family welcomes the bride. 3. The grooms father may throw red dates at his daughter-in-law to bring her luck in fertility. 4. On the eve of the wedding (hum), the groom, bride, and her friends gather at the bride’s house. The groom’s friends arrive later, shouting and carrying lanterns to light the way and the bride’s things/dowry. Before entering they demand to be paid. When the payment of food and song is agreed upon, they enter and join with the others to celebrate. 5. Traditionally, a chest of gifts for the bride’s family was brought by the groom’s family. 6. The bride wears a multicolored silk dress with white sleeves and a black silk crown and she is made up with red points on her cheeks to scare away bad spirits. XII. Scotland: 1. Usually about a week before the ceremony the mother of the bride will hold a â€Å"show of presents† for her daughter. This corresponds to the bridal shower in other cultures. A slightly more raunchy tradition is the groom’s stag party. 2. The modern Scottish bride will wear a traditional or contemporary white wedding gown, while the groom dresses in traditional Highland kilt, kilt jacket and sporran. 3. The couple is either bag piped down the isle or traditional Gaelic hymns are played as they walk to the altar. The Highland Wedding is played at virtually all Scottish weddings. 4. Once at the altar the couple may choose to recite their vows in ancient Gaelic or to recite them in modern English. Following the vows the groom often pins a strip of his clan’s tartan colors to the bride’s wedding dress to signify that she is now a member of his clan. 5. Following the ceremony the bride and groom and all their honored guests head to a private home or to a restaurant for a lavish reception feast. At the typical Scottish reception you can count on the bride and groom being â€Å"piped† to the table of honor, where the bride will cut the first slice of wedding cake using a dirk (a long-bladed knife) that is provided to her by the piper. As the bride slices the first piece of wedding cake, custom dictates that her hand is guided by the hand of her new husband. 6. The wedding reception is filled with music, signing, much drinking and toasting to the health and happiness of the new couple. The celebrations can go on into the wee hours of the morning. 7. One custom that hasn’t changed for more than 700 years is the custom of the groom carrying his new bride over the threshold of their new home together. XIII. The Netherlands: 1. Dutch people are free to choose their spouses. The common basis for marriage is most often love. This does not mean that people marry independently of the constraints of class, ethnicity, and religion. 2. The choice of a partner is often class-based. Monogamy is the only marriage form allowed. 3. Many Dutch couples live in a consensual arrangement. Same-sex couples can marry and have the same rights as heterosexual couples. 4. A civil wedding ceremony, usually conducted in the town hall, is required in Holland to give marriage legality; so many couples have both a religious and civil ceremony on the same day. 5. The wedding ceremony is usually followed by a series of celebrations consisting of a reception, a formal dinner and a party, and it is common practice for family and friends to be invited to either all or just part of the celebrations, depending on their closeness to the couple. XIV. Russia: 1. The betrothal is a ceremony performed with the rites of the Eastern Church, and takes place eight days before the marriage. 2. During the interval between betrothal and marriage the brides girl friends endeavor to amuse her and keep up her spirits (for she is supposed to be in a state of lamentation and grief) by singing to her, and their songs tell of the happiness of married life. 3. On the day before the wedding they conduct her to the bath, where much time is spent in dressing her hair, while she listens to their songs. 4. Both bride and bridegroom receive a solemn blessing from their parents before leaving their houses, and even the wedding garments are blessed by the priest. 5. After the dedication, cups are thrown to the floor. Their breaking means happiness. 6. The bride and groom usually tie a doll to the wedding car or carriage if they wish their first child to be a girl, and a teddy bear if they want a boy. XV. Hawaiian: 1. The bride wears a long, white formal version of the muumuu called a ‘holoku. 2. Instead of a veil, a woven garland of island flowers, ‘haku lei’ is worn around her head. 3. The bride’s bouquet may consist of white orchid sprays. 4. The groom wears a long sleeve white shirt and white pants. A long red or colored sash is worn wrapped about his waist. A lei of maile and ilima flowers adorn his neck. 5. Hawaiian wedding bands bearing the couple’s name in Hawaiian are often exchanged. The name ‘kuuipo’ meaning sweetheart, is favorite choice for the bride. XVI. Philippines: 1. During the reception couples practice the Filipino wedding custom of releasing a pair of doves to symbolize a loving and harmonious marriage. 2. During the reception the wedding cake is sliced. 3. Throwing rice confetti at the newlyweds will bring them prosperity all their life. 4. The groom must arrive before the bride at the church to avoid bad luck. 5. Dropping the wedding ring, the veil or the arrhae during the ceremony spells unhappiness for the couple. 6. Bride should not try on her wedding dress before the wedding, maybe it will push through. XVII. Native American: 1. From Apache to Cheyenne and Hopi to Sioux, Native American wedding customs are beautiful and vary according to tribe. One custom in particular requires the bride and groom to wash their hands to cleanse away evil and previous lovers. 2. Ceremonies can be held in chapels, historical landmarks, Indian monuments, or reservations. Pow Wow drums provide lively music for the wedding reception festivities. 3. The Blanket Ceremony This ritual entails using two blue blankets to represent the couple’s past lives. The couple are wrapped in blue blankets and led to a sacred circle of fire. The officiating person or spiritual leader blesses the union and the couple shed the blue blankets and enveloped by relatives in a single white blanket which represents their new life. Under the white blanket, it’s customary that the couples embrace and kiss. The white blanket is usually kept and displayed in the couple’s home. 4. The Native American bride may wear a white dress or a beautiful long leather dress with beading and traditional colors woven into the fabric. The traditional colors of Native Americans include White for east, Blue for south, Yellow for west, and Black for north. 5. The wedding feast consists of ceremonial foods such as white and yellow corn prepared in a delicious corn mush. The white represents the groom and the yellow represents the bride. The two types of corn are mixed to represent the new union.

English Essays Frankenstein

English Essays Frankenstein Why is Frankenstein considered a Gothic novel and Fathers and Sons and Great Expectations considered realist? Discuss in an essay of 2000 words with reference to Frankenstein and either Fathers and Sons or Great Expectations. Great Expectations and Frankenstein provide us with examples of the nineteenth century English novel frequently labeled realist and gothic respectively. This essay aims to discuss the characteristics that contribute to these labels and how far this sets the two novels apart. The realist novel is classified as such by its attempt to represent social types of the time and symbolize the community of a historical era by portraying particular individuals. Consequently, characters within the novel serve as examples of their particular social type. One of the aims of the realist novel was to bring life to history, to add a human viewpoint to a real historical situation. This means that the realist narrative focuses on the everyday concerns, thoughts and feelings of societys people. Not concerned solely with immediate feelings, the ambitions and desires of a person are also of great interest to the realist writer. As a result we are presented with a picture not just of how the world was, but how different social types imagined it to be. Great Expectations is set in early Victorian England at a time when great social changes were taking place. The Industrial Revolution of the late eighteenth and nineteenth century had transformed the social landscape, enabling capitalists and manufacturers to amass huge fortunes that would otherwise have been unattainable; social class was no longer a status dependent purely on birth. This is the dynamic environment into which Dickens places his protagonist, Pip. Pips sudden transformation from country laborer to city gentleman allows Dickens to commentate on the differences between social extremes. Pips decisions are constantly influenced by the strict rules and expectations that governed Victorian England at this time. The setting of the novel would have been familiar to its readership and certain aspects can clearly be linked to historical truth. For example, in 1841 there would have been three thousand civilian prisoners held aboard nine hulk ships anchored in English waters. It is reasonable to believe, therefore, that Magwitch could have escaped from a ship that found itself anchored off the Essex coast. The moral of the story is clear: social standing is a superficial and insufficient guide to character. Pip swiftly becomes driven by the fantasy of becoming a gentleman, and it is these great expectations that form the basic plot of the novel. As a result Dickens is able to satirise the very class system that he is a part of. The consequences of Pips actions allow us an insight into Dickens social ideals Pips life as a gentleman is no more satisfying or moral than his life as a country laborer. Indeed it is through Joe, Biddy and Magwitch that Pip learns that social and educational improvement are irrelevant to a persons true worth. Consequently, it must be noted that the realist novel is heavily influenced by the way that the realist novelist sees the world; Dickens focuses firmly on those in the community who have earned their status through commerce and as a result, the post-Industrial revolution class system portrayed largely ignores the nobility and aristocracy by birth. In thi s respect the realist novel can be read as more subjective social criticism and raises the issue of how reliable one author can be when it comes to presenting an objective view of the world. Characters in the novel naturally present us with conflicting views of society and it is left to Dickens to reconcile these ideas and present us with the answer, an answer that is heavily influenced by his own ideals. It can be argued that this technique over-simplifies social issues, in the words of Joe, one mans a blacksmith, and ones a whitesmith, and ones a goldsmith, and ones a coppersmith. Divisions among such must come, and must be met as they come. There seems to be little in between and each must be met as they are presented by Dickens. Other factors may also have come into play when producing this realist novel, particularly, the novels market. The content of Great Expectations would have been heavily influenced by the requirements of All the Year Round, one of the magazines for which Dickens wrote. Having just published a rather unsuccessful serial by another author, Dickens saw Great Expectations as a means of drawing in readers and getting the magazine back on track financially: an ironic influence considering the moral of the story which condemns the pursuit of financial and social gain. As mentioned previously, the setting of Great Expectations would have been familiar to its contemporary readers, allowing them to relate to characters. Setting is one factor that sets the realist novel apart from the gothic. The landscape presented in Frankenstein would have been wholly alien to readers of the time. Gothic novels tend to locate narratives in mysterious locations and this convention is clearly adhered to in Frankenstein, with action taking place in continental Europe and Arctic regions places it is unlikely Shelleys readers would have ever visited. In the same respect Victors experiments take place in an unknown setting as the majority of readers would have been unfamiliar with laboratories and scientific experiments. The use of strange and eerie settings succeeds in creating a mood of suspense and unsettling atmosphere, Who shall conceive the horrors of my secret toil as I dabbled among the unhallowed damps of the grave Another characteristic of the gothic novel is the use of the supernatural. Moers writes that, in Gothic writings fantasy predominates over reality, the strange over the commonplace, and the supernatural over the natural, with one definite authorial intent: to scare. Shelley uses the supernatural elements of raising the dead to frighten her readers. Through the eyes of Victor the monster is repulsive and altogether unnatural, shocking the reader out of reality, I suddenly beheld the figure of a man, at some distance, advancing toward me with superhuman speed. At a time of great scientific advancement this would have been a topical story that pushed the boundaries, presenting readers with a truly shocking idea removed from reality, but remotely possible. Not only is this topic unknown and mysterious, it is presented in such a macabre manner that terror consumes the reader. Victors decision to stop making a female monster is driven by fear that a race of devils would be propagated upon the earth who might make the very existence of the species of man a condition precarious and full of terror and this is the very feeling that has already been sparked in the reader during the creation of the first monster. The gothic tradition thrives on the sensational. In her essay on the Female Gothic, Moers argues that the gothic novel is primarily concerned with producing a physiological reaction, a story that chills the spine and curdles the blood. Victor himself experiences this bodily reaction induced by fear Sometimes my pulse beat so quickly and hardly that I felt the palpitation of every artery. In this respect, Shelleys novel clearly meets the criteria of the gothic traditions, illustrated by Lord Byron who is said to have run from the room screaming on first hearing the story of Frankenstein. Indeed, such sensationalist literature was highly sought after in this period and pandered to by such gothic fiction. These sensations are enhanced by the feeling of suspense that runs through Frankenstein, particularly from the moment the monster threatens Victor with the words, I will be with you on your wedding-night, a phrase that echoes through the novel from the moment it is spoken. Nature in the gothic novel is presented as sublime, a retreat from both physical and emotional strain. This is evident in Victors journey to the mountains to revive his spirits and the monsters joy when spring arrives. Nature is often used in conjunction with darkness to construe a feeling of foreboding or evil. This is the case as Victor creates the monster, an endeavor that forces him to shun daylight and lead a solitary life, the moon gazed on my midnight labours, while, with unrelaxed and breathless eagerness, I pursued nature to her hiding-places. As the novel progresses we would not expect life to be injected into the monster on any other night but a dreary night in November. Nature is used to a similar effect within Great Expectations where the mist that occurs on the nights when Pip visits Magwitch, The mist was heavier yet when I got out upon the marshes, and subsequently returns when he leaves for London, suggests that all will not run smoothly when he reaches the city. Through multiple narratives Shelley forces us to question our sympathies. In a Russian doll narrative style we are told the story of Frankenstein through Walton, who in turn tells the story of the monster, who in turn tells the story of Safie and the cottagers. However, it is not until halfway through the novel that we are subject to the monsters narrative and by this time we have already been influenced by Victors biased account of events. Consequently, we become aware of the complex nature of truth and the power of our own subjectivity. In the questions that are asked of us, supernatural becomes closer to natural than we may have first imagined. Although we are terrorized in true gothic fashion, we are simultaneously forced to question the source of this terror. Having said this, the complex narrative structure and the portrayal of the supernatural clearly invites more of a gothic reading. In his essay, Reading Frankenstein, Richard Allen points to narration as a signifier for narrative form, stating that Pips first person narrative makes his presentation in terms of what we might read as gothic excess in fact rather plausible, since it can also be understood as the product of a young imagination replete with the monsters and ogres of folk and fairy-tale tradition. The realist narrative directs us towards a more sensible and natural explanation, toning down what may be gothic content by presenting it from a realist perspective. This realist understanding of supernatural events can be identified in the reaction of the magistrate to whom Victor explains his story to, He had heard my story with that half kind of belief that is given to a tale of spirits and supernatural events. Both Dickens and Shelley draw from their own experiences in writing their respective novels. Dickens would have been extremely familiar with the city of London and the marshes surrounding Kent, and would also have experienced the law system, with his own father spending time in prison. Shelley was also frequently exposed to the ideas expressed in her novel, spending time with radical thinkers through her father and husband. Great Expectations may well be more openly realistic, but the subtext of Frankenstein connects to the natural more than a first reading may imply. There is a vast undercurrent of birth and abortion illustrated by a link that is often made between the creation of the monster and Marys loss of a child. Her journals explain that the baby died before it was given a name (just as Frankensteins monster remained nameless) and that she also experienced a vivid dream in which she was able to bring it back to life. It must be noted that neither novel can be classified by one single form. Great Expectations for example can also be read as a bildungsroman, another popular nineteenth century novel form which depicts growth and personal development by transition from childhood to adulthood. Much of the gothic novel also draws from the Romantic tradition, Shelleys portrayal of human feeling, compassions and discontent towards all that is commercial and inhuman is closely aligned with this movement. Walden observes this cross-over of genres, stating that what is especially interesting about Dickens writings is the degree to which they anticipate the continuing hybridity of genre expectations, a statement that can equally be applied to Shelley. Bibliography Frankenstein, Mary Shelley (Everymans Library, 1992) Great Expectations, Charles Dickens (Marshall Cavendish, 1986) The Endurance of Frankenstein: Essays on Mary Shelleys Novel, Edited by George Levine and U. C. Knoepflmacher (University of California Press, 1979) The Realist Novel, Edited by Dennis Walder (Routledge, 1995) http://intolerablehulks.com/intro.html

Grey Marketing And Parallel Imports Economics Essay

Grey Marketing And Parallel Imports Economics Essay Parallel trade or Grey market is a thriving business that is growing in most underdeveloped and developing countries today. This paper looks into the issues surrounding the grey market such as its impact on the people and the manufacturers along with the advantages and disadvantages of such a market thriving within a locality. Additionally the research also looks into the future prospects of parallel trade along with the primary reasons behind its existence. Introduction Grey marketing or parallel importing basically refers to the distribution or selling of products and goods which are trademarked to the customers without the express approval or knowledge of the original manufacturers consent through unauthorized distribution channels. These kind of markets are not classified as illegal markets as they products and goods are not physically stolen but are actually original pieces. The only issue is that the way the products are being sold is not actually approved of by the manufacturers. These goods and products can be termed to be illegal only if they violate either the product regulations or the licensing contract of the original manufacturer. The main reason for the existence of such a market is the price differential that exists in two different markets. For example, the higher resale potential of a product in a different market is what drives the existence of such a market. The price differential between two markets give an opportunity for the products to be bought in a place where it is relatively cheaper and sold at a considerably higher prices where the product is not available (Engardio et al., 1988). There are certain other factors which lead to gray marketing, such as: 1. When the genuine goods have set a performance, price channel, and market recognition that ensure demand and minimize consumer education. 2. A lack of focus by the authorized channel in the markets. A particular product may not be available in a market which forces the consumers to look for alternative ways to acquire the product. People who are involved in gray marketing may see the imbalance of supply and demand as an opportunity to make profits. 3. A significant change in the behavior of the consumers which may lead to an increased demand for lower priced products which may be accelerated by the governmental policies (Mathur, 1995). In an international context however, it tends to have a unexpected impact on the branding and brand equity. However, it does lead to a increase in the market share of the products and also aids in penetrating a closed market (Mitchell, 1998). This type of markets provides access to parallel trades wherein products that are protected by a patent or trademark are generally purchased legally from the retailer and which is then exported to another country without the authorization of the local manufacturer of the original product (Maskus, 2000b). Parallel imports mainly occur due to international price differences which could in turn be caused due to price discrimination, national differences in governmental price controls or vertical pricing restraints. One of the main areas in which parallel imports are heatedly debated is in the pharmaceutical sector. Parallel imports can be seen all over the world among the European Union countries the United States etc. Losses due to grey marketing Grey marketing and parallel imports also can be seen in the service sectors such as Telecom sectors, Health industry etc. In fact according to (Philip, 2005), the Indian telecom sector has incurred losses amounting to Rupees 458 crores since 1998. According to data compiled by the department, over 60 per cent of the revenue losses have been reported from Delhi and Maharashtra, with violations to the tune of Rs 290 crores. Grey market frauds of about Rs 60 crores had been registered in Andhra Pradesh, followed by Tamil Nadu, Karnataka and Gujarat at Rs 36 crores, Rs 35 crores and Rs 15 crores respectively. These six states also accounted for over 95 per cent of revenue losses through illegal telecom set-ups, the Dept of Telecom added. Parallel trade can be extensively seen in the cell phone market. It all started with the emergence os the GSM international standard in 1990 after which the phones could be used anywhere in the planet prompting an increase in the demand for cell phones in markets where cell phone manufacturers still had not ventured into which in turn increased the size of the parallel market. According to (Sugden, 2009), about 30% of the cell phones traded are sold through a grey market and this statistics continue to be on the rise. This is about 500,000 cell phones which are bought and sold through unofficial channels every single day. An example of this is in the case of Apple iphones. These were released in select markets only. However, due to their popularity, they were in huge demand in other countries, where the consumers had no choice but to either procure it from a grey market trader or wait for the company to officially launch their products in that country. Theory of Parallel imports Parallel imports affect a wide range of industries, spreading from traditional luxury and brand- name consumer products (wines, cameras, and watches) to industrial products. Industry sources estimate that parallel imports account for 10% of IBM ¿Ã‚ ½s PC sales, 20% of Sharp ¿Ã‚ ½s copier sales, and 20% to 30% of the world cosmetics and fragrances sales (Ahmadi and Yang, 1995). Belgium, for example, despite the fact that it has no auto mobile industry is a major car exporter in Europe ¿Ã‚ ½more than 25,000 cars some years. This export success story is because cars are cheaper in Belgium than in nearby countries, due to tax differences (Weigand 1991). Another trend relating to parallel imports, is that this has evolved from basically a U.S. problem in the 1980 ¿Ã‚ ½s into a world -wide phenomenon in the 90 ¿Ã‚ ½s (Ahmadi and Yang, 1995). When the U.S. dollar was strong, during the 1981-1986 period, the number of cars purchased in Europe by U.S. tourists grew 2,000%. In 1986 the total value of products distributed through unauthorized channels in the U.S. reached a peak of $10 billion (Palia and Keown, 1991). This direction was reversed in subsequent years as other parts of the world, especially Asia and Europe, experienced rapid appreciation in their currencies and a corresponding surge of parallel imports (Ahmadi and Yang, 1995). A 1991 survey of U. S. exporters to Asia showed that 41% of 141 respondents reported having problems with parallel imports in the past five years (Palia and Keown 1991). In 1990 pharmaceutical parallel imports in the European Community stood at $500 million (Lynn 1991, quoted in Ahmadi and Yang, 1995 , p. 3). In an increasingly integrated world, the annual growth rate of parallel imports has been estimated to be 22%, and this is expected to rise as new trade agreements, like NAFTA and GATT, further lower trade barriers across nations. There are essentially two reasons why parallel imports occur in international markets. The parallel import or  ¿Ã‚ ½grey market ¿Ã‚ ½ exists because foreign manufacturers practice price discrimination among countries and grey market sellers arbitrage these price differences. Second, parallel importers are more efficient than authorized sellers because parallel imports compete with the goods of authorized sellers, in turn leading to lower prices that are beneficial to consumers. Those favoring parallel imports argue that international price discrimination restrict competition to the disadvantage of consumers in countries having higher prices. They say that parallel imports foster competition and efficiency, thus benefiting consumers in importing countries. Some researchers argue that, while it is clear that active parallel imports cannot exist without price differentials between countries, the source of these differentials is not quite so apparent (Weigand, 1991). Depending on the type of goods involved and the character of the market for the product, price differentials can be the result of a variety of factors, ranging from honest enterprise, such as a diverter who takes advantage of favorable foreign currency exchange rates and engages in a sort of product arbitrage, to a manufacturer who attempts to discriminate by price in different (usually foreign) markets. Therefore, in regard of the process of parallel imports, there is no end to the imaginative ways used to bring parallel imports to market. Four methods, however, represent the bulk of market imports and are focus of much of the economic and legal attention. First, are those products made overseas by for example American firms (see Figure 1). These foreign units may be subsidiaries, joint venture companies, or some other entity which have a commonality of interests with the American company. This foreign affiliate may sell to nearby authorized distributors, for example, a French firm. Somewhere in the authorized channel, however, distribution control is lost and the product gets into an unauthorized channel and some of it is exported back to the United States. Here it competes with identical domestically produced products. A second method (depicted by Figure 2) of parallel importing is when a foreign manufacturer (e.g. German) licenses a company to be the exclusive importer of a product bearing a foreign name or trademark. Impact of Parallel Trade There are a number of effects of all of this parallel importing activity. Here, the predicaments and opportunities created by these parallel distribution channels are discussed in more detail. First, consumers may be prejudiced against buying products which have been parallel imported because sometimes they cannot be properly serviced or maintained. They also may be worried that the so-called technical requirements for certain products may not met by grey importers. It needs to be made clear that parallel imports are not counterfeits but genuine products that are often sold at a lower price to consumers than these distributed by regular channels (Ahmadi and Yang, 1995). However, these may not necessarily have a lower profit margin because they can free ride on the promotional efforts of authorized dealers. Consequently parallel imports may undermine authorized dealers ¿Ã‚ ½ selling efforts. For example, by discouraging their investment in a sales-force or shelf-space. Advantages and Disadvantages of parallel importing Parallel imports promote free trade, encourage healthy competition and act as price levelers. Non application of parallel importation may result in complete control in distribution channels thereby perpetuating monopolies (Ashwini, 2006). Hence application is vital to minimize monopolistic effect of the policies of the multinational enterprises who try to control distribution channels. The biggest beneficiaries of parallel imports are the ultimate consumers who have the advantage of buying genuine goods produced by another licensee, offered under an authentic mark at a much lower rate. However, parallel import often raises serious issues of unfair competition and piggy backing  ¿Ã‚ ½ which refers to the attempt by the parallel importer to encash the goodwill fostered by the owner to sell their grey products. Concerns of quality of the goods also arise when the gray goods have been manufactured for a different market comprising different tastes and demands. The raw materials used may also be from geographically different areas directly affecting the consumer health. Furthermore, the corresponding guarantees and after sales maintenance services attached with the goods may be different for the various regions. Future of Parallel Imports The trend towards the globalization of markets, which is being facilitated by the development of a global communication system, envisages the end to domestic territoriality because of global competition. Because of the speed of new technologies and communication developments, parallel importation may be a short-term phenomenon. The impacts of globalization on parallel importation are two folds. First, as trade barriers between nations decrease, it will become more difficult to implement price discrimination policies based on country boundaries. Implicitly, parallel traders are therefore likely to gradually disappear, as there will be fewer opportunities for arbitrage. The issue of parallel importation may therefore become less significant as globalization continues. Secondly, traditionally, under international law, nations have asserted sovereignty based upon the territory that they legally control. Advances in electronic communications, including the Internet, however, have begun to change this. This development suggests that, rather than sovereignty based on territory, sovereignty will be based on information flows or economic spheres of influence will become the norm in cyberspace. This hypothesized shift will however, require a re-evaluation of present legal doctrines, which in turn may  ¿Ã‚ ½re-establish parallel imports legality. ¿Ã‚ ½ Nevertheless, when the world economy becomes far more globally integrated, which is likely in a digitally based economy, it becomes necessary to harmonize the different transactional rules between nations. This means policy co-ordination among different governments will be a critical step in achieving this (Rothnie, 1993). Measures to combat parallel trade Grey markets are not looked down upon by many industries primarily because they are benefitted by the increase of exposure of their products in new economies. Therefore parallel trade is a sensitive issue and this issue is something that can be most effectively combated against by the company ¿Ã‚ ½s themselves. There are certain safeguards that an organization can take to track products final destinations, such as: 1. Volume Control: One way to control the grey market distribution is to keep an eye on the supply chain of a product and track its normal volumes on a monthly basis. Furthermore, this data should be cross checked with the import and export records which are kept by the countries trade organizations (Palia, 1991). 2. Auditing: Proper auditing would ensure that a company can identify whether or not its products are being diverted from one country to another. 3. Different Packaging: This technique is already being used by some manufacturers. Utilizing this technique may lead to an increase in the overhead costs of manufacturing the product but the ability to segregate the markets through a differentiated product or with a variable packaging is a viable answer to prevent diversion and grey market with its own products. 4. RFID: Using radio frequency identification a risk tracking system can be adopted which would be inexpensive and such a system would be able to flag a product by its code if it is diverted. 5. Government legislations: Governments can strengthen up their trademark and copyright acts which aids in preventing the flow of products which are trademarked. Stricter laws have to be formalized and these laws also have to be properly enforced to ensure that grey market activity is curtailed if not stopped completely (Lewin, 1986). Conclusions Grey market is a thriving world from all the evidence presented so far. With globalization and advancement in the technology and reduction in trade barriers, parallel import market has steadily been growing especially in the developing countries where demand far outpaces supply. So far this has been a small sized market however it has grown significantly, in the past decade or so, due to decrease in the transaction costs around the world, penetration of internet leading to cross border commerce and products harmonization. There are clear advantages to the end customers due to the presence of parallel imports primarily due to the fact that it opens up the avenue for them to a large international market. Therefore the people are not complaining about the presence of such a market in their midst. However, the main entities who are hurt due to the presence of such a market are the government and manufacturers both of them losing a large amount in revenues that is actually supposed to go to them from taxes and profit margins respectively. Therefore the impact on the consumers is negligible except in cases when there vis a fault with the product and the customer cannot have it checked or replaced since he/she bought it out of warranty. Overall, it seems to be benefiting people more than harming them. Furthermore, I believe that the global grey market scenario will reduce in its size by itself primarily due to increasing globalization. With the spread of internet and the presence of global marketing company ¿Ã‚ ½s are making products that can be used anywhere in the world. Therefore the risk of inadvertently buying a product that would not be functional in a particular geographical place in decreasing day by day. Moreover, with couriers like DHL and UPS, it has become a fairly routine habit to purchase products or source them from another country. Therefore, its impact will slowly be eroded because trade barriers will become non existent and people are gaining more knowledge day by day and therefore are becoming self aware of all the possibilities. Besides this even organizations tend to keep quiet about their products being sold at places not designated by them as it increases their exposure in new markets. Recommendations The organizations can take a few steps if they want to prevent such grey markets by:  ¿Ã‚ ½ Ensuring that the current regulations are being adhered to strictly throughout the supply chain.  ¿Ã‚ ½ Establishing a tamper proof packaging solution which would be hard to duplicate and which would be easily identifiable to a consumer indicating its legal status. The governments can take the following steps to safeguard against thriving of such a market:  ¿Ã‚ ½ The government must formally consult with all stakeholders, i.e. manufacturers, in order to get their opinion on the impact of such a market on them.  ¿Ã‚ ½ They must encourage and motivate its citizens against purchasing products through this market. The harmful effects of such a decision should be spread about in the community especially in the case of grey market related to pharmaceuticals. Parallel traders must also:  ¿Ã‚ ½ Cooperate in putting an end to the practice of de-boxing, and move instead to  ¿Ã‚ ½over-box ¿Ã‚ ½ the un-tampered product to ensure integrity of the medicine.

The Value of Work Experience :: Free Essays

The Value of Work Experience A summer or part-time job pays more than money. Even though the money earned is important, the work experience gained has a greater long-term value when one applies for a full-time job after graduation from school. Job application documents (the application blank and the personal data sheet) ask you to list jobs you have held and to list as references the names of individuals who supervised your work. (Gieseking and Plawin, 1994, 22) As one young person was heard to remark, â€Å"You can’t get a job without experience, and you can’t get experience without a job.† That dilemma can be overcome, however, by starting work early in life and by accepting simpler jobs that have no minimum age limit and do not require experience. Jobs Teens Can Do Begin early at jobs that may not pay especially well but help to establish a working track record: delivering newspapers, babysitting, mowing lawns, assisting with gardening, and the like. Use these work experiences as springboards for such later jobs as sales clerks, gas station attendant, fast-food worker, lifeguard, playground supervisor assistant, and office staff assistant (after you have developed basic office skills). As you progress through these work exploration experiences, try increasingly to get jobs that have some relationship to your career plans. If, for example, you want a career involving frequent contact with people—as in sales—seek part-time and summer work that gives you experience in dealing with people. Hamel, 1989, 10) How to Handle Yourself on the Job Whatever the job you are able to get, the following pointers will help you succeed in getting good recommendation for the next job you seek. 1. Be punctual. Get to work on time and return from lunch and other breaks promptly. 2. Get along well with others. Do your job well and offer to assist others who may need help. Take direction with a smile instead of a frown.

The Role of Chorus in Euripides Medea Essay -- Euripides Medea Essays

The Role of Chorus in Medea In section 18 of the Poetics Aristotle criticizes Euripides for not allowing "the chorus to be one of the actors and to be a part of the whole and to share in the dramatic action, . . . as in Sophocles." Aristotle may be thinking of the embolima of Euripides' later plays (satirized also by Aristophanes), but he is certainly wrong about the Medea. Its choral odes are not only all intimately related to the action but are also essential for the meaning of the play, particularly because here, as elsewhere (e.g. Hecuba), Euripides forces us reevaluate his main protagonist in midstream and uses the chorus (in part) to indicate that change. In her first speech Medea wins over the chorus by a plea to solidarity in the face of women's victimization by a male-dominated society, and this response by the chorus is an essential step in the poet's paradoxical task of winning sympathy and understanding for a mother who kills her children. But as that first speech itself indicates, Medea both is and is not a typical (Greek) woman: she is a foreig...

The Body Ritual of the Nacirema Essay -- Horace Miner Egocentrism Essa

The Body Ritual of the Nacirema It is human nature to describe one's own culture as the most advanced and most intellectual. Unfortunately, it is also common practice to look down upon the practices of another culture because they are not similar to one's own traditions. The ability to do this can sometimes be a damaging characteristic for society as a whole. Horace Miner realized the implications of egocentric views and wrote a groundbreaking essay to open society's eyes to their biases. 'The Body Ritual of the Nacirema' was written by Horace Miner for shock value. The article describes the rituals of a people which on the surface seem to be barbaric and highly out of date for that time at which the article was written. Some of the rituals described were women voluntarily baking their heads in ovens and visits to a 'holy-mouth man', which were extremely painful and costly, in order to gain social acceptance from their peers. Another unheard of tradition described in this essay was that of the sick people going to a temple where they had to give very large gi...